Freelancing 101: How to Make Money with Upwork, Fiverr and PeoplePerHour in 2024

Looking to win as a freelancer? Learn how to land the best freelance jobs in this comprehensive beginner's guide to freelancing.

Matt By Matt
44 Min Read

Picture this: you’re a freelancer, navigating the chaotic and saturated waters of the gig economy.

What if I told you there’s a way to rise above the noise and carve out a niche for yourself? A method for turning your own freelance gig and career into a six-figure success story?

Sounds impossible doesn’t it?

Approximately 1.57 billion people in the global workforce are freelancers.

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I’ve been where you are—sometimes I still am. But through trial and error, strategic thinking, and a relentless drive to succeed, I’ve learnt the hard way what works, and what doesn’t.

To succeed, you must identify your strengths and consistently deliver value to your clients.

You must also understand how to create and develop a personal brand that sets you apart from the rest.

You must also understand your niche and be ultra-focused on achieving your goal of being self employed, and your own boss.

In this article, I’ll share some insights and strategies that have helped me achieve relative success making money online as a full time freelancer.

Key Takeaways

  • Uncover the tactics to make your freelance profile stand out.

  • Embrace job boards tailored for creatives to pinpoint suitable projects.

  • Cultivate a persuasive pitch to turn prospects into paying clients.

Whether you’re going freelance and just starting out, or you’ve been freelancing for years full time or part time, this article, I hope, will provide you with a roadmap to profitable success and finding potential clients.

So buckle up, grab a coffee or mushroom latte, and let’s explore freelancing together.

 

What is Freelancing?

Freelancing is a state of mind, as much as it is a way of working. It will involve finding freelance jobs and supporting clients who recognise your value and ready to pay for the type of content you produce.

Wading through countless job boards and freelancer platforms might seem pointless at times.

Yet, there’s a silver lining.

One of your secret weapons will be finding the right freelancer platform tailored to your niche and type of freelance work. The platform where your clients also hang out. The platform they hire freelancers.

The freelance world may appear intimidating at first, but it’s navigable.

With sharp focus, a positive can-do mindset, and the right tools, you can stake your claim in the content creation marketplace and come out on top.

Freelancing vs Contract Work

How are freelancer jobs different from contract jobs?

Contractors tend to work on fixed-term contracts for customers and are generally located on the client’s premises, but not always. Many of them are sourced from recruitment agencies however many work directly for the hirers. They often work through their limited businesses. Contractors usually work in areas as varied as technology engineering, social work, financial services, and health.

Freelancers on the other hand may often work remotely, from home, or sometimes onsite with the client. Freelance jobs may be a lot smaller, or costed per project delivered rather than time spent on a project.

How to Start Freelancing

Going freelance your skills and knowledge are the new currency. You’ll need to commit to learning new skills and embracing flexibility and independence every day.

You will be your own boss.

Freelancers manage their schedules, choose their clients, and have the freedom to work from virtually anywhere.

However, this freedom comes with the responsibility of running your own business, including finding work, marketing, invoicing clients, bookkeeping, accounting, managing your mental health and fitness, paying taxes and sometimes coping with irregular income streams.

Despite these challenges, for many, the benefits of being independent workers owning one’s destiny and designing one’s own career path outweigh the uncertainties.

Pros of Freelancing

Freelancers have a major advantage in controlling their workloads.

 

During your freelance career you are driving yourself. Determine how to get paid for the job and how much you want. It can be a part-time job or pay a full-time one depending on experience levels.

Flexibility is also available from remote locations. Many freelancer jobs involve working from home during the hours you choose.

Cons of Freelancing

Freelancing presents several challenges that can make it a less stable career choice compared to traditional employment.

One major con is the lack of a steady income; freelancers often experience fluctuations in their earnings, which can make financial planning difficult.

Additionally, freelancers are responsible for their own benefits, such as health insurance, pensions and retirement plans, which can be costly and time-consuming to manage.

The burden of finding, securing, and managing work rests solely on the freelancer, requiring continuous marketing and networking efforts.

Freelancers also face isolation since they typically work alone, which can impact mental health, increase anxiety and reduce opportunities for professional collaboration.

Freelancers must handle all aspects of their business operations, including potentially complex tax situations and invoice management, which can detract from the time spent on actual revenue-generating work.

Crafting a Freelancer Profile That Wins Work

First impressions are everything.

When you’re a freelancer, your online profile and digital footprint is your digital handshake — sometimes the only thing a potential client may see before booking you.

It’s often the make or break of first contact with a client.

So crafting the perfect online profile is crucial for freelancers aiming to attract quality clients and projects.

Here’s what a standout freelancer profile should include:

  1. Professional Headshot: Start with a clear, professional photo of yourself. This visual first impression can significantly impact how potential clients perceive you.

  2. Compelling Bio: Write a concise and engaging biography that will excite a prospective client. Include your key professional experience and what sets you apart from others in your field. Tell your story in a way that will connect to the reader’s heart and mind.

  3. Skill Set: List your skills and areas of expertise. Be specific without being dry or boring. Help clients understand exactly what you offer and how it aligns with their needs.

  4. Portfolio: Show, don’t just tell. Include a portfolio of your best work. YOUR BEST WORK. This could be a collection of written samples, design projects, code snippets, or any other relevant work demonstrating your ability and skillset.

  5. Testimonials and Reviews: If you have positive feedback from previous clients, include it. If you don’t yet have any testimonials from clients – ask your favourite client for one. It will boost your credibility considerably. Highlight testimonials that speak to your professionalism, work ethic, and the quality of your deliverables.

  6. Professional Experience: Detail your relevant job experience and major projects. This section should reflect your career trajectory and showcase significant accomplishments.

  7. Education and Certifications: Include your educational background and any certifications that enhance your professional standing or are particularly relevant to your freelancing niche.

  8. Contact Information: Make it easy for clients to reach you. Include direct contact information or a simple, straightforward contact form.

  9. Rates (Optional): Some freelancers list their rates on their profiles for transparency, and to filter potential clients within their budget range. However, in some disciplines, like Colour Grading, it’s more difficult to do this.

  10. Social Proof and Media: If you’ve been featured in media, won an award or have notable achievements, include these as they enhance your profile’s authority and trustworthiness.

  11. Call to Action: End your profile with a clear call to action that invites potential clients to initiate a conversation, whether it’s to discuss a project, request a quote, or to connect.

A well-crafted freelance profile displays your qualifications and conveys your professional identity and brand, making it easier for clients to believe in you.

At the end of the day, your profile should answer the question, “Why should you hire me?”

How do I set my Rates? How do I Know how much to Charge?

Let’s talk money. But it feels awkward talking about money, right? Especially with your peers or family.

Setting your rates is a delicate balance between valuing your expertise and understanding the market.

Your rate is correct if enough clients are willing to pay what you’re asking.

Worldwide, the average freelancer earns $21 per hour.

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The simplest way to determine your rate is to perform some market research—look at your closest competitors and see what they are charging.

Be bold but fair. Your rates aren’t just numbers—they’re a statement of your worth.

Whatever rate you decide, it must cover all of your costs and be sustainable. Consider your costs and the value you bring to the table.

Are you just starting out or are you an industry veteran? This will affect your rates significantly.

When I started out as a Freelance Colourist I had no experience. So, for the first few jobs, I worked for free or nearly free. I found film directors who needed low-cost Colour Graders on sites like Mandy.

Within your rate(s) provide options; maybe set a standard rate card and then set different rates depending on the type of client or the size of your client’s budget.

Your pricing strategy could be the deciding factor in landing that big gig with a dream client.

Building a Strong Network and Securing Gigs

Freelancers with a large network of connections or followers will often land more opportunities.

Let’s dive into the specifics of building relationships that will land you the premium gigs you’re after.

Networking to Find Opportunities

Networking is the cornerstone of a thriving freelance career.

Network offline.

Network online.

Attend networking events – they’ll allow you to rub shoulders with potential clients and like-minded content creators.

Eventbrite and Meetup are my favourite social networks for finding events and opportunities to meet new contacts in person.

Stay active on professional social networks like LinkedIn to connect and engage with industry leaders. Post or share new content regularly. Follow or connect to the individuals who you most want to work with.

Remember, networking is a marathon, not a sprint.

Every conversation could be a step towards your next big break. But it may take weeks, months or years to realise the value of that new connection fully.

Participate in online forums for your niche, contribute to Reddit, attend online webinars, or join some of the freelance writers’ communities listed later in this guide.

Be strategic and thoughtful about the mutual value you provide. Be generous with advice and share your expertise without the hard sell.

Referrals

As a freelancer, it can be tempting to hoard every opportunity that comes your way. But the truth is, sometimes the smartest move is to refer jobs to other freelancers.

Now, I know what you’re thinking – “Why would I give away work?” But hear me out. When you cultivate a network of talented freelancers you can refer to, it opens up a whole new world of possibilities.

First off, it builds goodwill. Those freelancers you refer work to? They’ll remember that. And when they land a project outside their wheelhouse, guess who they’re going to think of? You, that’s who. It’s a win-win situation.

Secondly, it allows you to focus on your core strengths. Rather than spreading yourself thin, you can pour your energy into your best work, knowing you have a reliable backup plan for when a client needs something you can’t handle.

For example, I often work alongside VFX artists when colour grading for narrative films. So when a client asks me, ‘Do I know any good VFX artists?’, I’ll refer this work to the VFX artists I’ve most enjoyed working with.

And let’s not forget the professional development angle. By working with other creatives, you can learn new skills, get fresh perspectives, and expand your own capabilities.

So don’t be afraid to share the wealth. Refer jobs, build your network, and watch your freelance career soar.

Making referrals work for you isn’t as complicated as it seems. Start by referring jobs to other freelancers when you’re too busy, or the project isn’t a fit for you.

Word-of-mouth referrals are potent.

Tips for Pitching and Writing Proposals

Sometimes projects may need you to pitch the client in person, online or by video.

Your pitch is your chance to shine – so it needs to be both clear and compelling.

Understand the client’s needs and tailor your proposal to show them you’ve got the exact expertise they’re searching for. Personalising each submission demonstrates your dedication to their specific project.

Crafting a winning proposal requires a mix of brevity and detail.

Clearly outline the value you’re offering, the approach you’ll take, and the expected outcomes.

Remember to highlight previous success stories similar to their project which can encourage clients to choose you over competitors.

Your proposals must be error-free and well-formatted – think of it as your professional storefront.

Help clients envisage their success through your work; use friendly, accessible language and avoid jargon that could throw them off. And don’t forget to follow up! A gentle nudge can sometimes tip the scales in your favour.

Find Freelance Gigs – Platforms and Job Boards

You’re on the cusp of unlocking a wealth of freelance opportunities, but where do you begin? We all have to start somewhere, and right now, right here is the right place to start finding freelance jobs.

Finding the Right Platform for Your Skills

Navigating through the maze of freelance platforms can be a game-changer for your career.

Sites like Upwork and Freelancer.com offer a vast array of categories that fit a multitude of skills. Whether you’re a graphic designer or a copywriter, there’s a platform tailored for you.

On platforms like Fiverr, your unique offerings can shine through in a bustling market of creative services.

Behance – if you’re a creative professional working as a designer, photographer, VFX artists, animator, artist or illustrator Behance is a platform often missed by creatives looking for freelance work. Behance has some of the most talented creatives in the world.

WebsiteUSPType of Freelancer
UpworkWide range of projects and clients, suitable for both short-term and long-term workDevelopers, designers, writers, virtual assistants, and more
FreelancerLarge global platform with a wide variety of projects across multiple industriesDevelopers, designers, writers, marketers, and more
FiverrOffers a wide range of creative and professional services, starting at $5Designers, writers, video editors, voice-over artists, and more
ToptalExclusive network of top-tier freelance professionals, focusing on quality over quantityHigh-level developers, designers, finance experts, and project managers
99designsSpecialises in connecting freelance designers with clients through design contests and direct hiringGraphic designers, web designers, and illustrators
GuruOffers a diverse range of projects and a user-friendly platform for freelancers and clientsDevelopers, designers, writers, accountants, and more
PeoplePerHourProvides a platform for freelancers to offer their services as “hourlies” or fixed-price projectsDesigners, developers, writers, marketers, and more
BehanceShowcase platform for creative professionals to display their portfolios and find work opportunitiesGraphic designers, photographers, illustrators, and web designers
DribbbleCommunity-based platform for designers to showcase their work and find job opportunitiesGraphic designers, web designers, and illustrators
LinkedInProfessional social network that allows freelancers to connect with potential clients and find work opportunitiesVarious types of freelancers across multiple industries
Popular freelance platforms to find work

Your success hinges on selecting a platform that mirrors your expertise. You don’t just need a presence; you need to be aligned with your client’s needs and understand where they typically go to find freelancers like you.

For instance, if you specialise in managing social media accounts and content, Mediabistro might be your stage. Alternatively, if you’re seeking flexible arrangements, FlexJobs is a reputable source for quality leads.

Platforms You’ve Probably Never Heard of to Find Freelance Jobs

WebsiteUSPType of Freelancer
SolidgigsHand-picked, high-quality freelance job listings delivered weekly to save time on job huntingDevelopers, designers, writers, marketers, and more
We Work RemotelyFocuses on remote job opportunities for freelancers and remote workersDevelopers, designers, writers, customer support, and more
AquentSpecialises in connecting marketing, creative, and digital professionals with top brandsMarketers, designers, content creators, and digital strategists
CraigslistOnline classifieds platform with a section for local freelance and gig opportunitiesVarious types of freelancers, particularly for local, one-off projects
ServiceScapeDedicated platform for freelance writers, editors, and translatorsWriters, editors, proofreaders, and translators
CodeableExclusive platform for WordPress developers to find high-quality projectsWordPress developers and designers
CredoConnects businesses with pre-vetted marketing and SEO professionalsSEO experts, PPC specialists, and content marketers
CrowdspringOffers a unique model where clients host contests for creative projects, and freelancers compete by submitting their workGraphic designers, web designers, and writers
Nice freelance platforms you’ve probably never heard of

Top Platforms for Freelance Jobs

Fiverr

Fiverr is a well-established marketplace connecting freelancers with businesses. Launched in 2010 the platform allows freelancers to offer a wide range of services, known as “gigs,” starting at $5.

This platform simplifies the hiring process and ensures we hire freelancers who can offer services that highlight their skills and expertise.

Target Audience

Fiverr serves a diverse audience, including freelancers seeking to market their skills and small businesses and startups looking for affordable services.

It caters to graphic designers, digital marketers web developers, writers, programmers independent contractors, and many other freelance and remote-work professionals looking to expand their freelance careers or businesses looking for flexible, creative solutions.

Features

  • Gig-Based System: Freelancers list specific tasks they can perform, allowing for clear and straightforward service offerings.

  • Wide Range of Services: Categories include everything from graphic design and marketing to writing, video editing, and programming.

  • Built-in Payment Protection: Fiverr ensures both parties are protected with an escrow system, releasing payment only when the work is approved.

  • User Ratings and Reviews: Allows clients to choose freelancers based on past performance, enhancing trust and reliability.

  • Fiverr Pro: Offers high-quality services from vetted professionals for clients needing top-tier freelance talent.

Pros and Cons

Pros:

  • Accessibility: Easy to use for buyers and sellers, with a straightforward listing and purchasing process.

  • Diversity of Services: Extensive range of services and price points, accommodating a wide variety of needs and budgets.

  • Freelancer Control: Freelancers have control over their workload, pricing, and client interactions.

Cons:

  • High Competition: New freelancers may find it challenging to get noticed among the vast number of established users.

  • Fee Structure: Fiverr takes a 20% commission, which can significantly reduce earnings, especially for lower-priced gigs.

  • Variable Quality: The quality of work can vary, and the reliance on reviews might not always reflect the true quality of the service provided.

Fiverr offers an innovative platform for freelance work, making it easy for freelancers to connect with potential clients worldwide. While it presents some challenges, especially for newcomers, its model of simplicity and accessibility makes it a popular choice for those looking to either offer or procure freelance services.

Upwork

Established from the merger of oDesk and Elance, Upwork offers a comprehensive environment where businesses can connect with freelancers across a variety of fields, from web and software development, and graphic design to writing and administrative support.

I successfully used oDesk for a number of years to build my own website and award-winning tech startup JobPage for about five years and had the pleasure of meeting their CEO as they transitioned to becoming Upwork.

Target Audience

Upwork caters to a broad audience of job seekers, including individual freelancers looking to offer their services, small businesses, startups, and even large corporations seeking flexible staffing solutions.

It is particularly favoured by companies needing to scale quickly for project-based work and freelancers who seek a steady stream of clients.

Features

  • Granular Job Matching System: Freelancers can apply for jobs that match their skills and interests, while employers can invite potential candidates to apply.

  • Secure Payment System: Ensures freelancers get paid for the work they complete via an escrow system.

  • Detailed Profiles and Portfolios: Users can create detailed profiles and portfolios to showcase their professional experience and past projects.

  • Time Tracking Software: Integrated tools help manage hourly contracts by tracking the time spent on tasks.

  • Communication Tools: Built-in messaging and video call features facilitate clear and convenient communication between clients and freelancers.

Pros and Cons

Pros:

  • Wide Range of Opportunities: Large variety of jobs across many industries and skill levels.

  • Reliable Payment: Protection through escrow and hourly protection features gives freelancers peace of mind.

  • Quality Clients: Attracts professional and serious clients, including many Fortune 500 companies.

Cons:

  • High Fees: Upwork charges freelancers a sliding fee scale, starting at 20% for the first $500 billed with a client, which can be quite high compared to other platforms.

  • Intense Competition: Newcomers might find it difficult to get started and land their first jobs due to intense competition from established freelancers.

  • Complex Interface: Some users find the platform’s interface and numerous features overwhelming at first.

Upwork stands out as a strong marketplace for freelance work.

While the competition and fee structure may pose challenges, the potential for secure, lucrative and freelance business opportunities makes it a top choice for many professionals worldwide.

PeoplePerHour

A UK-based freelance platform, connects clients with freelance marketing professionals globally to complete business projects. Launched in 2007, it emphasises a project-based freelance approach, facilitating a smooth transaction of services from a variety of fields such as digital marketing, writing, graphic design, and web development.

Target Audience The platform serves small to medium-sized businesses looking to outsource specific tasks or projects and freelancers seeking to expand their clientele and work on diverse freelance projects together.

It’s ideal for businesses needing quick turnarounds and freelancers who specialise in delivering project-based outputs.

Features

  • Project Posting and Bidding System: Clients post projects, and freelancers submit proposals to win work.

  • Hourlies: Unique to PeoplePerHour, these are fixed-price offers freelancers can post to deliver work at a set fee.

  • In-built WorkStream Interface: Simplifies the management of communications, payments, and job management within a single interface.

  • Escrow Payment Protection: Ensures freelancers are paid upon project completion and client satisfaction.

  • Profile and Portfolio Building: Allows freelancers to showcase their previous work and client reviews to attract new business.

Pros and Cons

Pros:

  • Flexible Working Model: Appeals to freelancers who prefer project-based tasks and to clients who need one-off jobs completed.

  • Global Reach: Offers opportunities to work with clients from around the world, broadening exposure and experience.

  • Active Community: Strong support system and community for new and established freelancers.

Cons:

  • Service Fees: Similar to other platforms, it charges freelancers a service fee, which reduces with earnings. This can be a considerable deduction from earnings.

  • Competition: High competition for projects can make it challenging for newer freelancers to get started and stand out.

  • Quality Variance: The openness of the platform can lead to a variance in project quality and client professionalism.

PeoplePerHour offers a more mature platform for freelancers to engage with clients on a global scale, with many of the freelancers being at the expert and senior level.

While it presents an excellent opportunity for freelancers to showcase their abilities, the competitive nature and fee structure may require strategic positioning to maximise benefits.

Behance

Behance, operated by Adobe, stands out as a leading online platform designed specifically for creative professionals to showcase and discover creative work.

Since its inception in 2006, Behance has become an essential hub for creatives of all types, including graphic designers, illustrators, photographers, and other artists, to display their portfolios and connect with potential clients and collaborators.

Target Audience Behance caters primarily to creative professionals seeking to exhibit their work broadly and network within the creative community. It also serves businesses and recruiters looking to hire creative talent across diverse artistic disciplines.

Features

  • Portfolio Display: Users can create personalised, visually appealing portfolios to showcase their work.

  • Community Interaction: Enables users to follow other creatives, like and comment on projects, and curate collections of inspiring work.

  • Job List: Behance’s job list connects members with leading companies offering career opportunities in various creative fields.

  • Adobe Integration: Seamless integration with Adobe Creative Cloud offers tools and features that enhance the portfolio management process.

  • Live Streaming: Creatives can broadcast their workflow or host live tutorials, providing insights into their creative processes and techniques.

Pros and Cons

Pros:

  • High Visibility: Part of the Adobe family, Behance offers tremendous exposure, drawing millions of visitors.

  • Networking Opportunities: The platform provides extensive networking capabilities, connecting creatives with peers and potential clients globally.

  • Free Access: Unlike many freelance networks that charge fees, Behance is free to use, providing an accessible platform for creatives at all stages of their careers.

Cons:

  • High Competition: The popularity of the platform means high competition among creatives, making it challenging to stand out.

  • Limited Commercial Features: While Behance is excellent for exposure and networking, it lacks some of the direct freelancing tools and features that platforms dedicated to job matching offer.

  • Focus on Visual Arts: Behance is highly visual and may not be as beneficial for professionals outside of visual arts like writers or marketers.

Behance remains the top platform for creatives wishing to gain exposure and connect within a community of like-minded individuals.

Offering professional tools for showcasing a wide array of creative work, the platform helps artists worldwide to build their brand and start conversations around their creations. While competition is fierce, the potential for networking and career advancement makes it an invaluable resource for any creative professional.

Maximising Income and Managing Freelance Work

Navigating the freelance landscape requires a keen eye on income and a talent for juggling workload and time.

Financial Planning and Budgeting

You know that irregular income streams come with the territory as a content creator, right?

Effortlessly blend financial planning with budgeting to smooth out the peaks and troughs.

Firstly, track your earnings; understand where the bulk of your income originates. Then, set aside a portion of income tax, for taxes, and don’t forget an emergency fund.

Strategically plan your spending according to income patterns, and when it rains—golden gigs, that is—save for the drought.

Balancing Freelance Work and Personal Life

Juggling your paid gigs with your personal life is certainly one of the biggest challenges as a freelancer.

If you don’t get it right you’ll soon find yourself working extremely long hours and

Time management and boundary setting are skills you’re going to need to learn. And fast.

Allocate specific working hours are for work and stick to them to prevent spillover.

Remember, work-life balance boosts productivity; so set boundaries. Schedule breaks to recharge your creativity.

It’s not a luxury—it’s necessary. Your time off keeps you sharp for when you dive back into creating.

Content Creation: Strategies for Success

Navigating the freelance content creation landscape can feel like a constant battle for attention and relevance.

Engaging Your Audience with Quality Content

Crafting content that resonates with your audience is more than just stringing words together; it’s an art form.

You’ve got to understand the nuances of writing, the visual appeal of graphic design, and the storytelling prowess of video.

Capturing an audience requires a marriage of engaging topics and impeccable delivery. Your blog posts must sparkle with personality; your content marketing cannot be mere filler. And when it comes to copywriting, every word must be chosen with precision.

Diversifying Your Content for Broader Appeal

Your online portfolio should, over time, include a range of mediums – think design, video, and graphic design.

By diversifying, you cater to different markets and client needs which will increase your appeal.

Consider writing well researched, informative blog posts with captivating graphics and videos, ensuring your message traverses various channels.

This multipronged approach not only broadens your potential reach but also showcases your versatility as a content creator, allowing you to tap into different facets of your creativity.

Frequently Asked Questions

Diving into the world of freelancing is like striking gold when you know where to look. I’ve compiled a list of questions most frequently asked by freelancers and remote workers.

What Is Freelancing? Definition and Meaning

In simplest terms, freelance jobs are jobs in which the person has worked for themself or for the corporation or firm. Although freelancers do contract work with firms and organisations, most of them are self-employed. Freelancers can do many things traditional employees don’t do, including deciding on their own hours, time spent on various projects, and how much to bill clients. Freelance employees do not count as “employees”.

How do I start as a freelance writer with no experience?

You don’t need experience to begin; determination is key. Start by creating samples of your work to showcase your style and diversity.
Writing on a personal blog or volunteering to write for small community publications can help you build a portfolio.

What’s the best way to find writing gigs that I can do from home?

Finding gigs from home is straightforward with the digital world at your fingertips.
Online job boards and social media groups are prime for discovering job opportunities.
Searching on platforms like Upwork can also connect you with remote writing gigs that suit a variety of niches.

Where can I find decent paying freelance jobs for beginners?

Jobs that pay decently do exist, but they can take some digging to find. For example, websites like Freelance Writing is a good choice for writers to get started. Don’t underestimate the power of networking through writers’ groups to uncover hidden gems.

Who are the highest paying clients for freelance content creators?

The highest paying clients typically require specialised knowledge or experience. They often look for creators with a proven track record in industries such as technology, finance, or healthcare.
Building a strong portfolio multiple clients and networking strategically are steps toward attracting such clientele.

How do people start freelancing?

Many begin their freelancing work by identifying a skill they can offer, such as writing, graphic design, or programming. They create a professional profile on platforms like Upwork, Fiverr, PeoplePerHou, Behance or LinkedIn to showcase their skills and experience. Networking with others in their industry often helps them find their first few projects. Initially, they may also set lower rates to attract clients and build a portfolio.

Can a beginner do freelancing?

Yes, beginners can start freelancing by leveraging skills they already possess or learning new ones through online courses and tutorials. It’s important for beginners to choose a niche they are passionate about and where they can continuously improve their skills. Creating a strong online presence and offering their services at competitive rates can help them break into the online marketplaces. Patience and persistence are crucial as building a client base and a strong portfolio takes time.

What exactly does a freelancer do?

A freelancer offers their professional services on a per-job basis, rather than working on a regular salary basis an employer. They often perform tasks similar to those in traditional roles but work independently, managing multiple clients or projects at a time. Freelancers are responsible for all aspects of their business, from finding and managing clients to handling administrative tasks and maintaining their financial accounts. This flexibility allows them to work on a variety of projects and set their own schedules.

How do I start freelancing?

To start freelancing, you first need to define the services you will offer and identify your target market. Create a strong portfolio showcasing your work and set up a professional profile on freelancing platforms or your own website. Start networking both online and offline to spread the word about your services. Initially, consider offering your services at a reduced rate or taking on some smaller projects to build trust and validate your skills.

How do I become a freelancer in the UK?

To become a freelancer in the UK, you should register as self-employed with HM Revenue and Customs (HMRC) to ensure you are compliant with tax regulations. It’s important to understand your sector’s market rates and to set up an effective invoicing system using Xero or QuickBooks. Networking in relevant industries and online platforms can help you find potential clients. Additionally, consider getting insurance, such as professional indemnity insurance, to protect your business.

How do I start freelancing on Fiverr?

To start freelancing on Fiverr, create an account on the platform and set up your seller profile, highlighting your skills and expertise. Craft unique gig offerings that clearly describe the services you provide, including the scope of services, delivery time, and pricing. Include high-quality images or videos that showcase your work, which can help attract buyers. Start with competitive pricing to draw in initial customers, and encourage them to leave positive reviews to build your reputation.

Is Upwork in the UK?

Yes, Upwork operates in the UK and is accessible to freelancers and clients across the country. It is a global platform, allowing professionals in the UK to connect with clients both domestically and internationally. UK freelancers can offer services across various categories, such as writing, graphic design, IT, and consulting. Upwork provides tools and features that support remote and freelance work from anywhere, making it a flexible option for UK-based freelancers.

Is Fiverr better than Upwork?

Whether Fiverr is better than Upwork depends on your needs and preferences as a freelancer. Fiverr is generally better for freelancers starting out, as it allows them to set up gigs at fixed prices and tends to have a broader range of entry-level opportunities. Upwork, on the other hand, typically caters to larger projects and may be better for established freelancers looking for higher-paying, long-term contracts. Each platform has its strengths, so choosing the right one depends on your specific freelancing goals and market.

How do I start making money with no money?

Starting to make money with no initial investment can be achieved by offering services that require your skills rather than capital, such as freelance writing, graphic design, or virtual assistance. Utilise free platforms like social media to offer and promote personal services like pet sitting, house cleaning, or babysitting. Participate in online surveys, join focus groups, or start a blog or YouTube channel and monetise it through ads and sponsorships. Explore dropshipping, where you sell products online without stocking inventory, paying for the product only after you’ve sold it and the customer has paid you.

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By Matt
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I'm the Creative Director at Bona Parle. I'm also a freelance portrait and headshot photographer, award-winning filmmaker, film Colourist and a multi-award winning LGBTQ+ human rights campaigner. For part of my week I lead a successful UK-based charity that brings families closer to together.