Can I Quit My Job to Start a Paid Newsletter? Here’s How to Make Your First £10K

Sick of your 9-5 and dreaming of creator freedom? Learn how to start a paid newsletter from scratch and make your first £10K. The path to quit your job!

Matt By Matt
9 Min Read

The dream of being a full-time creator is intoxicating.

No soul-crushing commute, no micromanaging boss, no more selling your daily genius to someone else’s vision.

Just you, your audience, and complete freedom to create on your terms.

But how do you actually turn that dream into a reality that pays the bills? The answer may be staring you right in the inbox: paid newsletters.

With the rise of user-friendly newsletter platforms like Beehiiv, ConvertKit and Substack, anyone can start a subscription newsletter business and get paid for their ideas, insights and creativity.

But how do you grow it from a side-hustle to a full-time, £10K/month content creation machine?

Key Takeaways

  • Paid newsletters offer creators a viable path to quitting their 9-5 job and earning £10K+ per month.
  • Building a profitable newsletter business requires the creation of premium content, growth of email lists, diversification of revenue streams, and continuous improvement.
  • With the right mindset, hustle and value creation, determined creators can transition their newsletter from passion project to full-time, scalable business.

What Are the Best Newsletter Platforms?

First things first – you need to pick the right home for your paid newsletter. The best newsletter platforms make it easy to:

  • Capture email subscribers
  • Send great looking emails
  • Charge for premium content
  • Build an engaged community
  • Are fun to use

Some of the top newsletter platforms for creators include:

Beehiiv – Slick email tools plus an all-in-one website builder.
ConvertKit – Powerful opt-in forms, sequences and automations.
Substack – Simple, writer-focused and great for paid subscriptions.

Get clear on your goals and research which platform fits your specific needs as a creator looking to start a newsletter.

How Do Newsletters Make Money?

Once you have your newsletter set up on the right platform, it’s time to implement your monetization strategy. The main models for how newsletters make money include:

  • Paid Subscriptions – Gating premium content behind a monthly/annual fee.
  • Advertising/Sponsorships – Getting paid to share marketing content.
  • Affiliate Sales – Earning commissions by recommending other products/services.
  • Selling Services/Products – Using the newsletter to sell your own offerings.

The most straight-forward and creator-friendly is the paid subscription model. You build an audience of true fans willing to pay for your unique voice and value.

Building Your £10K/Month Audience

Rome wasn’t built in a day, and neither is a £10K/month newsletter audience. You need to play a long-game of consistency, targeting and value creation.

Start by picking a specific niche, topic or interest to “own” as a knowledgeable, trusted voice. The more niche and underserved, the better to quickly build a small loyal base.

From there, it’s a cycle of –


  1. Creating weekly value-packed newsletters to demonstrate your expertise.
  2. Using social media, guest posts and partnerships to promote each issue.
  3. Offering free value to incentivize email signups.
  4. Gradually introducing paid premium content and subscription plans.

With diligent, strategic effort over 12-18 months, it can be possible to build an engaged list of 500-1,000 paying subscribers contributing £10-£20 each per month.

Boom – you hit your £10K goal and can finally quit the 9-5 grind!

Yes, perhaps I am making it sound a little easier than it really is, but hopefully you get the picture.

Are Newsletters Profitable Long-Term?

But don’t stop there! The most impactful newsletters and email-first businesses generate £50K – £100K+/month by:

  • Continually increasing paid subscriber numbers
  • Adding extra premium content like courses and coaching
  • Hosting live events and communities
  • Sponsorship/advertising deals from relevant brands

The key to long-term profitability is a mindset shift from “I’m just a newsletter writer” to “I’m building a multi-revenue-stream content business.” With an engaged, high-value email audience at the core.

From Passion Project to Profitable Paid

The transition from hobby newsletter to full-time profitable business is where most creators, influencers and changemakers get stuck.

You’ve may have built an engaged audience, but monetising it feels impossible.

Here’s the path forward:

First, you’ll have to adopt an entrepreneurial, business-focused mindset.

You need to visualise yourself as more than just a passionate writer – you need to see yourself as the CEO of a multimedia content company, and take actions every day that a CEO in that position would take.

Within your vision plan to expand your offerings beyond just the newsletter. Paid workshops, courses, books, podcasts, coaching services are all ways to create more value for your audience and earn additional revenue.

Premium subscriptions open the door, then you’ll need multiple streams to truly scale income.

With diversified revenue streams in place, it will be time to invest in growth marketing and paid advertising. Don’t just rely on organic traffic. Run prolific social media ads, affiliates, guest posts – get your brand and lead magnets in front of your exact target market wherever they congregate online.

The final key is embodying a ‘continuous learning’ mindset, always looking to upskill as both a creator and entrepreneur. Constantly be learning what’s working for the fastest growing paid newsletters.

Experiment relentlessly with pricing, formats, and sales tactics. Those who can rapidly evolve will leave the competition behind.


Scaling from passion project to £100K+/year business takes tremendous hustle. But it’s infinitely achievable as a digital creator today.

Essential Tips to Thrive as a Newsletter Creator

Launch Your Paid Newsletter TODAY! There’s no need to wait. Open a free account. You’ll learn as you go along.

You’ll have to start somewhere so you can you quit your soul-sucking job to start a wildly profitable paid newsletter business.

It takes diligent strategy, patience and true value creation. But with the right newsletter platforms and marketing savvy, there’s no reason you can’t be the next newsletter success story.

Free yourself from employee life. Build a passionate audience enthusiastically investing in your ideas and creativity. And profit from your passion.

What are you waiting for?

Start building your £10K/month newsletter empire today!

FAQs – Paid Newsletters

How long does it really take to build a £10K/month paid newsletter?

Most creators can achieve this level of income within 12-18 months of consistent effort. It takes time to build an engaged audience, create enough premium content, and get subscribers buying. A small portion may hit it sooner through exceptional content/marketing.

What newsletter topics tend to be most profitable?

Highly specific B2B, investing, business, personal finance, and professional development niches tend to attract more paying subscribers willing to invest in insider knowledge. But any underserved topic with true expertise can be lucrative.

Do I need thousands of subscribers to make £10K per month?

Not at all! With an average paid subscription price of £10-£20 per month, you just need 500-1,000 true fans to hit that £10K goal. It’s more about cultivating a tight-knit, loyal community than reaching massive numbers.

Should I start a paid newsletter on Substack, Beehiiv or ConvertKit?

There’s no one-size-fits-all, but most creators start with Substack for its simplicity and focus on paid subscriptions. Beehiiv and ConvertKit offer more robust marketing tools as you scale. Evaluate your needs and switch platforms later if required.

What are the most important factors for paid newsletter success?

Consistency in delivering high-quality, unique content is number one. Beyond that, I will rapidly build an email list, strategic paid promotion, cultivate community engagement, and continually experiment with new product offers and revenue streams.

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By Matt
I'm the Creative Director at Bona Parle. I'm also a freelance portrait and headshot photographer, award-winning filmmaker, film Colourist and a multi-award winning LGBTQ+ human rights campaigner. For part of my week I lead a successful UK-based charity that brings families closer to together.